Specialized in DTC Brands

I scale DTC brands with Meta Ads

The right strategy, the right creative, the right targeting — to grow your sales. A performance-first approach to Meta advertising.

Fikretcan Arsal
FA
Fikretcan Arsal
Meta Ads Specialist · DTC
📈  ROAS Focused
🎯  DTC Specialist
Explore
Fikretcan Arsal

Your growth partner
for DTC brands

I've spent over 4 years in the trenches of performance advertising — managing Meta campaigns for DTC brands across fashion, beauty, food, and tech. From building ad infrastructure from scratch to scaling profitable accounts to six figures in monthly spend, I've seen what works and what doesn't. I don't just run ads. I build systems: structured funnels, tested creatives, data-backed audience strategies, and reporting frameworks that give you full visibility. Every brand is different — so every strategy I build is tailored, not templated. If you're ready to turn your ad spend into a reliable growth engine, let's talk.

0+
Years Experience
📁
0+
Projects
🏢
0+
Brands Scaled

What I do

Meta Ads Management

End-to-end management of your Facebook and Instagram advertising. From strategy and audience research to creative direction, campaign execution, and performance optimization — everything you need to profitably scale your DTC brand.

  • 🎯
    Audience Research & SegmentationCold, warm, and hot audience strategies managed separately
  • 🖼
    Creative Strategy & BriefDirection and brief preparation for conversion-focused ad content
  • 🔬
    A/B & Creative TestingFinding top performers through systematic testing frameworks
  • 📊
    Campaign Setup & ManagementProspecting, retargeting, and full-funnel architecture
  • Budget Optimization & ScalingGrowing spend while maintaining ROAS targets
  • 📈
    Weekly Reporting & Strategy ReviewsTransparent communication and data sharing every week
Fikretcan Arsal at work
💬
Ready to work together?
I'm currently accepting a limited number of new clients.
Get in Touch →

Collaboration Process

01
Step 1
Initial Contact via Email

To get started, simply send me a message using the button below. I'll reach out to you shortly to initiate the conversation and better understand your needs.

02
Step 2
Discovery Call & Needs Analysis

In our scheduled online meeting, I'll listen to understand your brand, goals, challenges, and expectations. This session assesses mutual fit and clarifies how we can work together effectively.

03
Step 3
Evaluation & Decision Phase

After the initial meeting, you're welcome to move forward immediately or take time to consider. Once we align, I outline key deliverables and create a customized roadmap tailored to your needs.

04
Step 4
Research & Strategic Proposal

Once confirmed, I conduct in-depth market and competitor research, audit existing data, and analyze your target audience. Then I prepare and present a strategic plan, walking you through each proposed action item.

05
Step 5
Execution & Ongoing Management

With your approval, I begin executing the plan — from setting up performance campaigns to media planning and analytics infrastructure. I maintain regular communication, implement daily optimizations, and manage the process with a focus on results.

06
Step 6
Reporting, Insights & Forward Strategy

At the end of each campaign cycle, I provide detailed performance reports, analyze results, and develop future strategies based on data. This ensures continuous improvement and long-term growth through insight-driven decisions.

Numbers don't lie —
these brands did.

Every number in my case studies was earned — not estimated.

I document each project with full transparency: the starting point, the obstacles, the strategy I deployed, and the results it produced. No vague claims — just real campaigns, real budgets, and real outcomes.

If you want to understand how I think and how I work before reaching out, this is the best place to start.

4.2×
ROAS
+218%
Revenue
-40%
CPA
ROAS GROWTH OVER TIME
↑ 4.2× Q1 Q2 Q3 Q4
DTC Fashion Meta Ads 3 months

Let's grow
together

Book a 30-minute discovery call, or drop me a message below.

or send a message